Tomato Paste in Tube
4.5 oz tube - Italy
The history of Tomato Paste in a Tube di Pomodoro dates back to the early 20th century in Italy. Tomato paste itself has been used in cooking for centuries, but the innovation of packaging it in tubes was a more recent development.
Tomatoes are native to the Americas and were introduced to Europe in the 16th century. Initially, they were regarded with suspicion and were grown primarily for ornamental purposes. However, as their culinary uses became more apparent, tomatoes gained popularity in Italian cuisine.
The process of making tomato paste involves simmering tomatoes for an extended period to remove the excess water and concentrate the flavors. Traditionally, tomato paste was sold in cans or glass jars.
In 1951, Ugo Mutti pioneered the packaging of putting the family’s double-concentrated paste in tubes, which provided several advantages.
Packaging tomato paste in tubes offered convenience and practicality. Tubes were easier to handle and store compared to cans and glass jars. They also allowed for precise measurement and because the tube could be closed with a thimble sized cap it reduced the tomato concentrates exposure to the air allowing a longer life.
And, initially the housewives used the thimble, well as a thimble for sewing.
Tomato paste in a tube became popular not only in Italy but also in other parts of Europe. The company's success led to the widespread adoption of the tube packaging format by various tomato paste producers.
Over time, other brands started producing their own versions of tomato paste in tubes, and it became a common staple in kitchens around the world.
The introduction of tomato paste in tubes revolutionized the way people used and stored tomato paste, making it more convenient, economical, and accessible to home cooks and professional chefs alike.